Since I’ve left PolyPak America it is obviously a little more difficult for me to keep in touch and “in the know” of the plastics industry. Instead of hearing about what is going on every day, I’ve had to be a bit more proactive in finding out the latest news and trends for plastics, polyethylene, polybags, etc. Luckily, I [...]
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Democrat or Republican, no matter what your party, there is something to be learned from the most recent Presidential campaign. Although I was not part of a swing state which seemed to get massive amounts of campaign calls, I still can recognized the lessons that can be learned from President Obama’s campaign. Whether you believe in his [...]
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As a sales professional I have to rely on many forms of lead generation to be successful. My favorite of all the possible ways is of course referrals and introductions from existing customers. These are considered the best of leads because you are already put in a position of authority and respect. After all, we are [...]
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LinkedIn: What Is It And How Do “Connections” Work? LinkedIn is the “business social network” and is geared to provide social networking with a more professional twist. User profiles, instead of drunken pictures and what someone had for lunch, include current and past job titles, industries, publications, networking groups, and every aspect of someones professional [...]
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There are many ways to build your client base. Advertising and marketing, networking or cold calling, even direct mailings. But none are as effective or prosperous as referrals from personal introductions. After all, people buy from people they like. And believe it or not, referrals and introductions are easier to get then you might think. All [...]
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Networking Like A Pro If you take a moment and think about it, we’ve all done some form of networking before. Whether we’ve accompanied someone to an event full of strangers, attended a chamber or industry function, or even attended a function hosted by our own employer. We all have some form of networking experience. [...]
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