Branding

Artwork seems to be one of the most misunderstood components of custom polybags. Often customers think that a polybag manufacturer takes a pre-made bag, and prints on it like a normal home-office printer does. This however is far from the truth. The fact is that it is a complicated process from start to finished product. And because of the [...]

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In addition to being an Account Executive at PolyPak America I am also the Digital Marketing Manager. This means that I am responsible for the general direction of PolyPak America’s online media, content, and presence alongside the Director of Sales & Marketing. You’ll find PolyPak on the major social networking sites such as Facebook, YouTube, and [...]

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Polybags: Custom Or Stock For Your Business? Making a switch from paper envelopes or boxes to polybags is an excellent decision if you’re pushing your company to reduce costs and be more environmentally conscious. And when deciding whether you should use custom polybags or stock polybags, it’s important to take into consideration a few things specific [...]

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Print Coverage And Poly Bags..Oh My! As an Account Executive at PolyPak America one of the main items I work with are printed poly bags and envelopes. Normally you may understand the term “print coverage” to mean the amount of toner that covers a standard 8.5 by11 letter size sheet of paper. Well did you [...]

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If you aren’t already connected with me on LinkedIn or Facebook you may not be aware that the reason for my absence from The Poly Bag Pro Blog is because I was getting MARRIED! You may have seen snippets about my craziness going into the event, including the stress of planning for the wedding (which went off [...]

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Polybags And Choosing The Right Type Of Gusset Let me tell you about a meeting I had with a customer about their polybags. They were a successful business but were interested in redesigning their packaging. At the time they were using paper bags which in all honesty had served their purposes well. They realized though, that in order [...]

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Polybags And Porsches…Oh my! Have you ever dreamed of owning a Porsche or any other luxury car? If you have there must have been something about it that struck you as desirable. Some (or many) attributes that made you just WANT to have it. Well as the title suggests, polybags share many of the same [...]

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SlideShare: A First Attempt So for those who don’t already know, I am a religious reader of The Smart Passive Income Blog with Pat Flynn. During a presentation he did at Blog World Expo he gave an amazing account of his success by following the mantra “Be Everywhere”. So what does he mean by “be [...]

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In Part 1 of Designing The Perfect Poly Bag, I discussed three important aspects to creating the perfect poly bag for your needs and brand: What color film to use. Will you print a logo or text. What colors to print. In Part 2 we’ll discuss the placement of your artwork and the size that [...]

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Packaging can make a world of difference when it comes to your brand recognition and overall professional appeal. Think of your packaging as an interview. Would you arrive in a freshly pressed suit, or t-shirt and board shorts? Depending on the position, the first is probably the better option. Lifeguards need not apply. Hopefully you [...]

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